
3 Stocks to Watch Amid Rising Usage of Business Analytics
As the shift to digitization has accelerated over the years, the importance of business analytics has also increased manifold. Full Story: Yahoo Finance
Seven ways how marketing analytics can add business value
Marketing analytics comprises the processes and technologies that enable marketers to evaluate the success of their marketing initiatives. Full Story: Consultancy.com.au
5 Reasons Your Website Isn’t Driving Leads
Contribute to society, improve people’s lives, provide the next groundbreaking solution — these may be our true end goals, but we need our businesses to grow and flourish in order to make these happen. Full Story: Forbes
What Is Business Intelligence and Capabilities That Can Help
BI or Business Intelligence takes advantage of software and services that help to transform big data or any other relevant information into actionable insights that can help to inform an organization’s decision making processes and can be used to present these analytical findings into a report or a chart, graph and more. Full Story: Telemedia Online
Power BI is increasingly bringing the power of data to business users, but you may need more guardrails to get the most value from it. These are the most common things organizations get wrong. Full Story: CIO.com
Marketing CPG in a digital world without cookies
For years, marketers in the consumer-packaged goods (CPG) sector have counted on third-party cookies to define and segment their audiences, reach prospects and clients, target their offerings and communication, and measure their success. Full Story: Bizcommunity
3 Stocks to Watch Amid Rising Usage of Business Analytics
As the shift to digitization has accelerated over the years, the importance of business analytics has also increased manifold. Full Story: Yahoo Finance
Seven ways how marketing analytics can add business value
Marketing analytics comprises the processes and technologies that enable marketers to evaluate the success of their marketing initiatives. Full Story: Consultancy.com.au
Salesforce Marketing Cloud to get analytics boost
Salesforce Marketing Cloud users get a bevy of new personalization tools, Datorama analytics and an AI feature that taps the customer data platform to score customer engagement. Full Story: SearchCustomerExperience
5 of the Easiest Ways to Make Data an Integral Part of Your Business’ Digital Marketing
If your business is trying to market itself online without any kind of data-backed help, you’re losing time, energy and cold, hard capital. Full Story: Entrepreneur