History Says Now is the Time to Charge Forward With Branding

The brutal truth is that we’re going to be feeling the effects of this pandemic for quite some time. Full Story: Business 2 Community

3 branding experts weigh in on QSR bond-building, mid-pandemic

Huge challenges from COVID-19 are going to be our new normal. Full Story: QSRweb.com

How To Leverage Nano-Influencers To Grow Your Brand

The new generation of technology has not only transformed communication, but has also changed how companies work. Full Story: Forbes

30+ Fashion Brands Pivoting To Make Stylish Coronavirus Masks

For many fashion, handbag and accessories brands, the spread of COVID-19 has meant shuttering their brick and mortar shops and facing dwindling online sales. Full Story: Forbes

What’s Working Now? Branding on Instagram Amid Coronavirus

The coronavirus has changed just about everything, and using Instagram for brand promotion is no exception. Full Story: Yahoo Finance

15 Effective Tips To Come Up With A Logo That Fits Your Brand

A logo is more than just a fancy icon to put on merchandise. Full Story: Forbes

Can branding make or break your business?

Did you know that for every five startups that are still around, more than double have failed due to lack of branding? Full Story: Casual Living

Why Your Employees Should Be at the Center of Your Brand Communications

In 2020, brands are waking up to the fact that buyer attitudes are changing. Put simply; people no longer trust brands. Full Story: Business 2 Community

Nike’s Apps Will Lead the Brand Back to Growth

As expected, COVID-19 had a severe impact on Nike’s (NYSE:NKE) earnings results for the fiscal third quarter (ended Feb. 29). Full Story: Motley Fool

If You Love A Fashion Brand, Buy Something Right Now

I cover retail. In the grand scheme of things, some retail is “essential” and some is not – or certainly, when looking at timeframes of even 1-2 years, there is much of retail that is not essential. Full Story: Forbes