Study: Email key to lifecycle gr owth
Email continues to be an important part of consumers’ marketing journey as well as being key to the lifetime value of a consumer to a business. Full Story: BizReport
Retailers: Are Your COVID-19-Related Communications Effective? Here’s How to Tell
Along with everyone else, retailers are having a rough time with the COVID-19 outbreak. Full Story: My Total Retail
4 Strategies for Better Email Marketing
Proven strategies to get your ecommerce brand on track. Full Story: Entrepreneur
Emailing in the era of COVID-19: Dos and don’ts
It’s important to remember that we will get through this; brands do not need to stop all of their marketing efforts… Full Story: MarTech Today
How To Grow Your Email Subscriber List
Email marketing provides a direct conduit for communicating tailored messages and important information to clients and prospects — something that’s become even more critical during the disruption from COVID-19. Full Story: IT Pro Portal
Top 10 Email Marketing Platforms for Marketers and Small Businesses
Email marketing is a part of marketing every business or marketer should take seriously. Full Story: Dignited
15 Email Marketing Tips To Help Nonprofits Expand Their Reach
Email marketing is a great way for your nonprofit to connect with people–especially now, as nonprofit emails saw a 5% increase in open rates last year. Full Story: Forbes
Eight surprising ways your email signature can boost business marketing efforts
Surprising ways your email signature can support and enhance business marketing efforts. Full Story: ITProPortal
How to Reach Your Email Marketing Goals
Email marketing has an average return on investment of 4,400%. Full Story: Business.com
Marketers and consumers agree on email’s importance across the customer lifecycle
The figures come from the ‘Marketer Email Tracker 2020’, part of the DMA’s annual series of studies into the channel, in partnership with Pure360. Full Story: Telemedia Online