Drive Email Engagement with Embedded Video
Embedded video in ecommerce email marketing messages engages shoppers, encouraging them to take action. Full Story: Practical Ecommerce
5 Strategies To Maximize Revenue From Your Email Marketing
With no additional ad spend or acquisition costs, even small improvements in your email marketing conversion rates can make a huge difference to your bottom… Full Story: Forbes
Don’t Write Off AMP for Email Yet, Marketers
Marketers can look toward some potential changes that will help AMP for Email gain momentum. Full Story: CMSWire
Email scams are getting more personal – they even fool cybersecurity experts
We all like to think we’re immune to scams. We scoff at emails from an unknown sender offering us £2 million, in exchange for our bank details. Full Story: The Conversation
How to Create a Lean Email Marketing Plan for Your Startup
Here are some tips to help startups devise an email marketing plan with few resources. Full Story: Entrepreneur
Email at Scale: How to Increase Campaigns and Manage Complexity
Growing your business goes hand in hand with scaling your email channel. But sending email at scale is no small feat, especially considering that campaigns are more complex than ever. Full Story: MarketingProfs
When and How to Use Plain-Text Email in Marketing: Use Cases, Design Best-Practices
Creating effective, great-looking HTML emails can be tricky when you consider today’s rendering challenges and concerns such as dark mode and accessibility. Full Story: MarketingProfs
Email Marketing -it’s as easy as ABC
Email is one of the most effective ways to market your business in 2022. Full Story: Bdaily
5 Strategies To Maximize Revenue From Your Email Marketing
With no additional ad spend or acquisition costs, even small improvements in your email marketing conversion rates can make a huge difference to your bottom… Full Story: Forbes
The 5 emails every DTC brand needs to win more customers
To maximize email marketing return on investment, direct-to-consumer brands need to master five kinds of foundational email campaigns… Full Story: The Drum