Artificial intelligence predicted to transform digital advertising
Artificial intelligence is a useful tool for marketing. Within a decade AI will transform digital advertising but privacy concerns may impede progress. Full Story: Moonshot News
The human behind the data: how to create meaningful connections through a modern CRM
But while a lot of these metrics give marketers like me an indication of how people like you are acting now (and therefore what you might do in the future), these data signals are only a two-dimensional picture of you. Full Story: The Drum
Why Is Marketing Technology Often Discarded and Replaced?
Martech is often much like fast fashion: cheap, easily replaced, quickly forgotten and of dubious quality. Full Story: CMSWire
8 Automation Strategies to Optimize End-to-End Business Processes
Are you looking for ways to optimize your end-to-end business processes? If so, you’re in luck! Full Story: Robotics & Automation News
The Best Marketing Automation Software Options for Small Businesses
Unlock newfound capabilities and boost your growth with a marketing automation platform. Full Story: The Motley Fool
Email Marketing vs. Marketing Automation: What’s the Difference?
The business world is full of jargon, and we’re here to help you understand what people are talking about. Full Story: The Motley Fool
The Big Risks You Need to Avoid When Using Marketing Automation
Whether you’re interested in maximizing efficiency or just making sure your newsletter goes out on time, every time, marketing automation tools can help you achieve your goal. Full Story: Entrepreneur
The Power of Sales & Marketing Automation
It’s high time brands broke down the silos between sales and marketing. Both the teams rely on automation, but how can it create alignment? Full Story: MarTech Cube
How Artificial Intelligence can help detect e-commerce fraud
Since the pandemic, digitalization has dominated businesses across all industries, giving them a competitive advantage and market security. Full Story: The Economic Times
The Role of Artificial Intelligence in Influencer Marketing
Nowadays, influencer marketing has entered the entire advertising industry. Due to the success of its social media marketing campaigns, it has established a solid reputation. Full Story: Analytics Insight