
Are You Ruining Your Content Marketing Strategy?
Every B2B marketer is doing content marketing in one form or another. Full Story: CMSWire
How Online Marketing Can Help Any Business To Steer Around?
Online marketing is the practice of generating cutting edge traffic to convert into sales and customers. And there are hundreds of ways to do this. Full Story: Customer Think
How to Determine Your Customers’ Pain Points For Inbound Marketing
When you are implementing an inbound marketing strategy, you are going to need to have plenty of content. Full Story: CoFounder Magazine
What to Include on Your B2B Content Calendar
Many fantastic marketers are stumped when it comes to building out a content calendar that will help them achieve their short and long-term objectives. Full Story: Business 2 Community
Transforming Marketing Trends & Tips to Excel
Marketing is a fundamental step for every business to reach out to its customer. Full Story: Siliconindia.com
The bottom line is not the only indicator of success in customer satisfaction
There are many ways to assess the impact of a marketing strategy on customer satisfaction levels but using bottom-line numbers as the ultimate indicator no longer cuts it. Full Story: Bizcommunity.com
12 Common Mistakes Businesses Stumble Over In Account-Based Marketing
Account-based marketing (ABM) has been around for a long time, but it can be a challenging concept for businesses to grasp as it comes with its own, different set of challenges and practices. Full Story: Forbes
Five Useful Tips For Increasing B2B Engagement With Corporate Videos
Catering to a buyer persona is convenient for B2C brands because you have data, analytics and consumer trends on your side. Full Story: Forbes
3 Effective Low-Budget Marketing Strategies for Start-ups
In every business, the competition is always very stiff. So when you’re starting up your new business, it is not enough that you have the best quality product or service only. Full Story: TechDay News
Influencer Marketing in 2020 – Are We Sick Of It Yet?
Influencer Marketing is one of the biggest marketing trends for the past five years. Full Story: Business 2 Community
This is how you can optimize your marketing campaigns with AI
What are the main advantages of AI in marketing and how can it help you optimize your campaign’s performance? Full Story: Business MattersBusiness Matters
Predicting the Future: Marketing science or marketing myth?
Some marketing commentators say attempting to predict the future falls into that realm. Full Story: CMO
TikTok marketing strategies that work for brands
TikTok is one of the most rapidly growing platform. Full Story: Business Matters
Tips for Starting Your Own Nonprofit
We live in a time where not only are there ample opportunities to start a business, there is a greater emphasis than ever for supporting social and environmental causes in general. Full Story: TechDay News
How to Choose the Right Marketing Strategy for Your Business
A marketing strategy is shaped by a businesses’ strengths, opportunities, and goals, and directs the more specific deliverables of the marketing plan. Full Story: Business 2 Community
Intent-driven content: A fresh marketing strategy to boost your brand
When it comes to analyzing what your customers want during the COVID-19 crisis, your brand has most likely had to do quite a bit of scrambling on an ongoing basis. Full Story: MultiBriefs Exclusive
Make Sure You’re Deploying the Right Digital Marketing Strategy
Another survey from WebStrategy noted that almost half of community financial institutions that responded spend between 10-19% of their marketing budget on social media marketing. Full Story: Finextra
How you can improve your cross-channel marketing strategy
Implementing your strategy across all online channels is no walk in the park. Full Story: The Drum
Can your business survive online without digital marketing strategy?
While many businesses are moving forward and making sure to adopt a digital marketing strategy, many are still in doubt as to whether or not they need one. Full Story: Bulawayo24 News
15 Best Tips For Designing A Low-Pressure Marketing Campaign
Marketing has changed drastically over the years. What worked before as aggressive selling is now frowned upon because the world’s social etiquette has also changed. Full Story: Forbes
Three ways that a remote workforce can accelerate digital transformation
One of the most important points about this type of transformation is that it’s not about the technology. Full Story: Media Update
How to Make Product Videos That Actually Drive Sales
Product videos are one of the most compelling types of marketing content for showing audiences what you’re offering—not just a product or service, but a solution to their problems. Full Story: MarketingProfs.com
Improve Your Business CRM with These 4 Tools
Today I have some CRM sales resources to help you attract more leads over the competition in your niche. Full Story: Business 2 Community
How Local Businesses Can Survive Without a Website
It is hard to imagine operating a business without a website. Full Story: Street Fight
12 Clear Signs Your Current Marketing Strategy Isn’t Working
To set your company apart from its competition, you need to tell a unique story. Full Story: Forbes
When, How, and Why of Adjusting Marketing Strategy
There comes a time in the organization when the marketing strategy needs to be adjusted. Full Story: Business 2 Community
How COVID-19 Is Changing Consumer Patterns—and Why Marketing Strategy Should Change With Them
Marketers are anxiously awaiting the world to “return to normal,” but what does normal look like? Full Story: WhatTheyThink
Intent-driven content: A fresh marketing strategy to boost your brand
When it comes to analyzing what your customers want during the COVID-19 crisis, your brand has most likely had to do quite a bit of scrambling on an ongoing basis. Full Story: MultiBriefs Exclusive
In Marketing, A Strong Brand Is The Ultimate Influencer
When done right, influencer marketing can help brands more meaningfully and authentically connect with new audiences at scale. Full Story: Forbes
Why Entrepreneurs Need Agility Now More Than Ever
In these trying times, we’re already discovering that the businesses most likely to come out on the other side are the ones with the ability to adapt. Full Story: Forbes
The changing role of digital marketing
With the ongoing digital evolution, the functions of public relations and event management have gone through a drastic change over the past decade. Full Story: Marketing Interactive
12 Reliable Marketing Channels That Help Entrepreneurs Reach Their Target Audiences
Keeping current customers happy and consistently gaining new ones are the keys to sustained growth for any business. Full Story: Forbes
How To Approach Virtual Events As A Long-Term Marketing Strategy
Well, 2020 hasn’t been going the way you planned, has it? Full Story: Forbes
Data storytelling: telling a story with data
What does it means to do storytelling with data? Full Story: Doxee
B2B Content Marketing Strategy in 2020:
Content forms the backbone of every brand strategy with varying objectives- be it brand awareness, generating leads, or building a community. Full Story: The Union Journal
8 Tips for an Effective Video Marketing Strategy!
While every marketer understands the importance of video for conveying the right message to the target audience, most of them are unaware of the impact of opting for an effective marketing strategy. Full Story: The TechNews
Learn Digital Marketing Secrets From an Online Entrepreneur
More people are online than ever, and they’re there to shop, find in-person places to shop, and learn more about things they want to buy. Full Story: Greenwich Time
How To Use Customer Stories To Grow Your Business
What you say about your product matters — you want people to understand what it does, how it works and how it can make life better. Full Story: Forbes
Opinion: 3 Tips to Get the Most Out of Marketing
To get the best return on investment (ROI), convenience retailers should create a comprehensive marketing strategy. Full Story: CSPDailyNews.com
Marketing vs. delivery: Accurate representation & aspirational content
Modern marketers and marketing methods face a daily choice between accurate and aspirational presentation – presenting a product or brand as part of a certain lifestyle vs. a truthful portrayal of the realities. Full Story: Elite Business Magazine