
Sticking Together While Staying Home: Three Customer-Oriented Marketing Strategies
Looking back at the events of 2020, many would likely agree that it’s been difficult to remain calm and confident. Full Story: Forbes
Mysterious Marketing Strategies… Revealed!
A minimalist advertising approach may sound like a slightly risky strategy, but some big brands have perfected the technique. Full Story: Bull Source
What CMOs Need To Know About Space Marketing
In October 2012, Felix Baumgartner jumped from a platform into the edge of space in nothing but a spacesuit and parachute. Full Story: Forbes
Is Influencer Marketing Worth Investing in?
Are you struggling with the decision to invest in influencer marketing? Are you worried if it will get you the desired ROI? Full Story: DC Velocity
How To Effectively Use Search Intent In Your Content Marketing
Most online marketers are familiar with search engine optimization (SEO) these days. Full Story: Forbes
Three Lessons All Brands Can Learn From Content Marketing Successes
Content marketing, when done well, can define a brand, establish thought leaders and create the kind of authority most companies only dream of commanding. Full Story: Forbes
A New Age For Experiential Marketing
Even as lockdown laws get lifted, this pandemic is likely to mark a step change in the way people interact with others and their environment; Full Story: B&T
Five Marketing Lessons From Money Management
No matter the industry, one of the main challenges I’ve faced is the allocation of the marketing budget in order to get the most out of our spend — in fact, it’s a common challenge for most marketers. Full Story: Forbes
How to create a strong brand identity and marketing strategy for today
There are three main principles of marketing, Du Bois said: Price, consistency, and separating from the pack. Full Story: PropertyCasualty360
6 Reasons Why You Should Invest In Online Marketing
We are witnessing the digital revolution take shape right before our eyes. Full Story: CoFounder Magazine
8 Ways to Strengthen Firm Control On Your B2B Marketing Through Online Presence
A decade ago when somebody mentioned business to business connections and relationships. Full Story: Business 2 Community
Ways you can elevate your marketing campaign
Marketing campaigns can be huge investments but they might not always give you the results you want. Full Story: Conan Daily
What marketers need to know when choosing an influencer platform or agency
The influencer marketing industry is estimated by Business Insider research to be worth up to $15 billion by 2022. Full Story: Econsultancy
How To Reduce Digital Marketing Costs And Increase Effectiveness
I opened my first digital marketing company in 2001, and it was one of the first of its kind. We didn’t offer web development, graphic design or even hosting — we just did digital marketing, and we did it well. Full Story: Forbes
15 Questions To Ask To Ensure A Successful Marketing Partnership
The decision to hire an outside marketing agency can be a complicated one, and the wrong choice can turn your investment into more of a gamble. Full Story: Forbes
Take control of your own marketing destiny
Are you busy? Or as Northerners say, ‘Ar’ tha’ busy’? This greeting is probably the most common phrase a plumber will say to another plumber. Full Story: hvpmag
Top 5 Ways to Reinvent Your Digital Marketing Strategy
In the past few years after founding the Italian Food Online Store, we’ve seen unsedimented yet steady growth in our business. Full Story: Global Banking And Finance Review
Why It’s So Important To Create A Novel Product Or Service
There’s a term called “Blue Ocean Strategy” from a book of the same name by Renee Mauborgne and W. Chan Kim. Full Story: Forbes
Why Digital Marketing Is Imperative During Uncertain Times
It has been a couple of months since the pandemic caught us unawares, with many people still struggling to come to terms with this new reality. Full Story: Business 2 Community
The Best Way to Safely Connect With Your Top Clients
Even during these uncertain times, the strongest real estate marketing strategies are always looking to prioritize connection with clients. Full Story: RisMedia.com
Top 8 Reasons Why Personalized Emails Work Better
Email marketing is an effective strategy for promoting customer engagement, which can lead to an increase in sales. Full Story: BBN Times
How COVID-19 has changed global marketing strategies
The year 2020 is not over, but COVID-19 has influenced the marketing industry in the current year. Full Story: The Marketing Folks
How Can Businesses Make Revenues Through Online?
Nowadays, People are more likely to spend most of their time in the digital world than offline. With this, businesses are also parallelly changing their traditional marketing strategy and opting digital marketing strategies. Full Story: Cyberockk
How to create a strong brand identity and marketing strategy for today’s market
Successful marketing is what causes a client to choose one broker over another. Full Story: BenefitsPro
10 Signs Your Digital Marketing Strategy Needs an Overhaul
Are you tired of stagnation in your digital marketing campaign? The slowdown could occur due to several reasons. Full Story: Daily Excelsior
Digital marketing doesn’t have to remain a mystery. These master courses pull back the curtain
While retail business was hurt at unprecedented levels in the wake of COVID-19, their loss turned into a big gain for digital retailers. Full Story: TNW
How B2B Marketers Can Absorb and Apply Data Effectively: Six Questions Answered
Platform fatigue. IP targeting’s limitations. Challenges of evaluating campaign performance. The impact of economic uncertainty. Full Story: MarketingProfs.com
How To Design An Effective Marketing Strategy After Covid
There’s no denying that Covid-19 has hugely sabotaged the world’s economy, with millions of people grappling with joblessness or reduced income. Full Story: The Next Hint Inc
This 28-Hour Bundle Can Teach You Today’s Top Digital Marketing Tools
In 2020, everything is digital. For entrepreneurs, that means you have to have a comprehensive digital marketing and advertising infrastructure if you want to see your business grow. Full Story: Entrepreneur
The Cost-Performance Paradox Of Modern Digital Marketing
Everyone wants to know “what’s the performance of my digital marketing campaigns?” That’s a good question. Full Story: Forbes
Aligning Content Management and Marketing Activities
The importance of content creation and access to existing brand assets in successful enterprise marketing and CX projects cannot be underestimated. Full Story: CIO
The death of cookies and the threat to digital marketing
The demise of third-party cookies could disrupt targeted advertising, but marketers are determined not to let that happen. Full Story: MarTech Today
Small Business Marketing Guide: Everything New and Small Businesses Should Know About Marketing
When you’re a new or small business that doesn’t have the funds or other resources for a full-scale marketing plan, what’s there to do? Full Story: Business News Daily
Local Marketing Strategies for Success
Local marketing refers to strategies that target regional audiences near your business. Full Story: Business News Daily
What are the Competitive Marketing Strategies of Uber?
Uber is a massive world-renowned company that has made its way with great success around the globe. Full Story: SWAAY
Today’s digital tools dominate our marketing programs; however, the principles of marketing remain the same. Think of marketing like a fishing trip. Full Story: Photonics.com
Stop Googling to See Your Own Ads
Getting ads up on Google is an exciting time for any advertiser. Full Story: JumpFly PPC Advertising News
The Five Most Important Metrics for Website Content Performance
There’s no denying that monitoring and analysing the performance of your website content on a regular basis is paramount to success. Full Story: Hit Search
Top Five Performance Marketing Strategies as We Build for Better
While the pandemic will likely have a major economic impact, brands should start to anticipate and plan their performance strategy; Full Story: PerformanceIN
Contest Marketing: Why Your Business Need it?
Whether you have a small business or big brand, the prime target for all entrepreneurs is to capture the audience’s attention. Full Story: Loop21