4 tips for creating a crisis marketing strategy
Marketing to consumers during a time of crisis can be a difficult undertaking. Full Story: TechTarget
What Is Content Marketing & Why It Matters
That’s how long humans have been sharing stories, according to a new study published in the journal Nature. Full Story: Search Engine Journal
With the advent of the COVID-19 pandemic, it’s not business as usual. Full Story: Business 2 Community
How to leverage Quora marketing for your business
Social media platforms like Facebook, Twitter and LinkedIn can all be powerful way to engage with audiences in the spaces they habitually visit and absorb information. Full Story: The Marketing Folks
5 Digital Marketing Trends to Focus On During the COVID-19 Pandemic
The COVID-19 lockdowns around the world are causing major economic impacts, but one key benefit that we have in modern society… Full Story: Social Media Today
Intelligent Marketing Starts With Customer Intelligence
I’ve written previously about how marketers are moving away from integrated marketing suites and toward a best-of-breed approach. Full Story: Forbes
Why You Should Consider Contribution Marketing Right Now
How do you call attention to your business during this unprecedented time? By helping those in need. Full Story: Entrepreneur
7 Ways to Enhance the Effectiveness of Your Marketing Campaign with Facebook Messenger
While social media usage is currently at all-time highs amid the COVID-19 lockdowns… Full Story: Social Media Today
Why your Digital Marketing Strategy is a Loser (Including Five Ways to Emerge as a Winner)
Do you also that your digital marketing strategy is a little late, a little slow? Full Story: Times Square Chronicles
Shoring Up Your Marketing Strategy in Turbulent Times
Crises bring change, both temporary and long lasting. Full Story: Customer Think
6 Tips That Will Make Your Dropshipping Marketing Strategy Successful in 2020
One of the first things people are going to do when looking for your service is to check your website. Full Story: ChartAttack
4 marketing strategies for the COVID-19 crisis
From connecting in our relationships to running our small businesses, COVID-19 has transformed the way we live, work and socialize. Full Story: Born2Invest
How Businesses can Modify Offline and Online Marketing Strategies Amidst the Looming Crisis
The world is changing and the time might not seem appropriate to talk about business possibilities and growth. Full Story: Business 2 Community
Creating a Winning Marketing Strategy in 2020
Marketing isn’t about purchasing a one-off advertising placement or depending on a tactic that’s doing a good job at generating sales. Full Story: EconoTimes
5 creative ways small businesses are succeeding during the COVID-19 quarantine
As coronavirus quarantines have forced many to close their doors, these small businesses have come up with ways to continue to serve customers and expand their offerings. Full Story: Fast Company
The 8 Best Analytics Tools You Should Add to Your Marketing Strategy
Making decisions that are driven by data is the key to successful marketing. When you’re running a business of any size, selecting the right marketing analytics tools for your needs… Full Story: BOSS Magazine
How to Use Successful Marketing Strategies During COVID-19
Business as usual does not really exist right now for many Americans, but that doesn’t mean every facet of your business must come to a halt. Full Story: Professional Builder
How businesses can get leads during and after a big slowdown
The digital era has changed the way we do business, and it’s important for business owners to keep up with the demands of future customers by building a “digital ecosystem” for creating leads. Full Story: WOAI
The context marketing revolution: Individuals, not brands, are the largest producers of media
How do you motivate buyers in the age of infinite media? Full Story: ZDNet
Ready to bust some B2B marketing myths?
Whether it’s with the advent of new technologies, an expanding consumer base, or even changing markets, there is always something new happening. Full Story: MultiBriefs Exclusive
The #1 Demand Generation Rule You’re Breaking
Demand Generation is the process of telling your brand’s story and generating demand for your products and services. Full Story: Business 2 Community
10 Must-Have Content Marketing Tools For Small Business Owners
Customers go through a journey before they commit to a purchase. Full Story: Business 2 Community
6 Smart Ways to Retain Your Customer Base Amid COVID-19 Outbreak
The recent COVID-19 outbreak has turned the world upside down and has disrupted the way we do business. Full Story: Business 2 Community
5 Tactics to Improve the Reputation of Your Online Business
Do you want to improve the reputation of your online business? Let’s look at five smart tactics you should practice to build trust and rapport with your target audience. Full Story: Business.com
5 Effective Low-Budget Marketing Strategies for Startups
Startups operate under extremely tight budgets, which makes it almost impossible for them to set aside a marketing budget. Full Story: Entrepreneur
Five Key Digital Marketing Strategies Amidst the Coronavirus Crisis
Here are five key strategies to help marketers make forward-looking decisions amidst the COVID-19 pandemic. Full Story: PerformanceIN
5 best practices for an effective marketing strategy in the telecommunication sector
What are best practices when it comes to building an effective digital marketing strategy in the telecommunication sector? Full Story: Doxee
Take Your Customers On An Engaging ‘Drive’ Through Your Campaign
At TWIO, our four grounding principles take consumers on a R.I.D.E. Full Story: Forbes
3 Marketing Lies Small-Business Owners Tell Themselves
Too many startup leaders deny the difference quality marketing makes and what they can afford. Full Story: Thehour.com
How Marketing Has Evolved and Why it’s Important
A great deal has changed in marketing since the dawn of the internet. Full Story: Business 2 Community
Help Others See The ROI For Marketing
It’s easy to see the value marketing provides when you work in marketing, but it can be a lot harder for others to see the true value of marketing. Full Story: Forbes
Why your digital marketing strategy needs to be aligned with your business strategy
There are a number of different schools of thought when it comes to the question of business strategy development. Full Story: Bizcommunity.com
14 Visual Content Stats to Guide Your Marketing Strategy in 2020
Are you looking for ways to refine and improve your marketing strategy in order to reach people online? Full Story: Social Media Today
B2B marketing: 4 tips for an omnichannel marketing strategy
In the end, all the aspects that we have reflected on fall here, on this question: How do we capture the attention of business customers? Full Story: Doxee
Almost nine in 10 marketers now delaying campaigns in response to Covid-19
Marketers are putting spending on ice as 69% see demand for their brands’ products and services plummet amid the worsening coronavirus pandemic. Full Story: Marketing Week
How B2B publishers can build trust during a crisis (including IRL examples)
The uncertainty of the COVID-19 pandemic has left businesses searching for answers and being cautious with their spend. Full Story: Niche Publishing Network
How Will Marketing Strategies Evolve in Times of Coronavirus (COVID-19)?
Coronavirus is, by far, one of the biggest challenges this generation has faced, and its impacts will last in the years to come. Full Story: MarTech Advisor
3 Ways Marketing Strategies Will Need to Shift to Deal With Coronavirus Complications
Traditionally, industry events and conferences are considered an important opportunity for b-to-b marketers to network with potential prospects and help fill their pipelines. Full Story: Adweek
8 Actionable Inbound Marketing Strategies for Small Businesses
Do you have a limited digital marketing budget and you want to promote your business online on a long-term basis? Full Story: Business 2 Community
Adapting your marketing strategy for the aftermath of COVID-19
As we live through the COVID-19 pandemic day-by-day, it can be hard to see the forest for the trees — but this crisis will end, and that is a powerfully positive fact. Full Story: MultiBriefs Exclusive