Can Influencer Marketing Platforms Help Brands Find Creators And Help Creators Get Paid?
For some content creators it can be a struggle to get compensated for their hard work and generating free and valuable content on the regular. Full Story: Forbes
What Is the Role of Performance Marketing?
Marketing is an industry shaped by rapid tech development and disruptive change, making it challenging to work ‘future forward’. Full Story: Marketing Mag
What Is the Role of Performance Marketing?
Businesses across the globe are seeking affordable solutions to expand their sales in a fast paced, extremely competitive environment. Full Story: Adweek
Why Word-of-Mouth Marketing Might be the Key to Sustaining Your Business During the Economic Crisis
Consumers are skeptical of big companies and corporations during economic crises, but word-of-mouth marketing can rebuild trust and boost revenue for smaller businesses and freelancers. Full Story: Business 2 Community
4 Pillars of Organizational Maturity for Smarter Organic Marketing
Excel in digital with on-point organic marketing using the pillars of organizational maturity – people, practice, systems, and metrics. Full Story: Search Engine Journal
How to Develop a Content Marketing Strategy
User engagement metrics, such as time on page, bounce rate, and returning users, have become the new unofficial ranking system on Google. Full Story: Business 2 Community
5 Things to Do Now to Increase Your Marketing Performance
Multi-location marketers are always looking for ways to increase their performance and hit the next benchmark. Full Story: MarTech Cube
How To Develop An Effective Content Strategy
The creation of a well-structured and effective content strategy should be part of any digital marketing plan. Full Story: Forbes
7 Easy Ways Digital Marketing Helps To Grow Your Business
Digital marketing helps promote your brand online. It is an umbrella term that refers to several marketing activities that take place online. Full Story: Influencive
Why You Should Add Pinterest to Your Marketing Strategy
As marketers (and human beings) we’re constantly searching for the next new and exciting innovation to make our lives even better. Full Story: Business 2 Community
Is Your Marketing Strategy Set To Meet Everchanging Customer Expectations?
At conferences, the world’s leading brands discussed integrated marketing and breaking down silos. Full Story: Press Release Network
Digital Marketing and Omnichannel Maturity
Consumer behaviors have changed drastically this past year. The pandemic has altered how consumers shop, research for new products and engage with brands. Full Story: Business 2 Community
Preparing For A Digital Renaissance: How To Adjust Your Small Business’s Marketing Strategy
Post-pandemic, I believe there will be a digital renaissance — one that will change the business world as we know it. Full Story: Forbes
How To Capture ‘Hand-Raisers’ With Digital Content Marketing
In today’s online ecosystem, content marketing is critical. Original, high-quality and engaging content is one of the best ways to cultivate brand awareness, build trust, generate leads and position our organizations as industry authorities. Full Story: Forbes
What is experiential marketing?
Behind a lot of successful marketing campaigns recently has been a common denominator of experience. Full Story: The Drum
Why Community Is the Future of B2B Marketing
I’ve been thinking a lot about community these days. Full Story: CMSWire
Four digital marketing myths debunked
Digital marketing has become increasingly essential as the world shifts from analogue to digital. Full Story: ZAWYA
The rise of cause marketing and its importance
The way that companies do business has changed for the foreseeable future. Full Story: Bizcommunity
If You’re Using These Marketing Tactics, You’re Hurting Your Brand’s Credibility
You’ll need good marketing to increase sales in your business, so have a solid strategy. Full Story: Entrepreneur
Perhaps a question you’ve asked yourself a few times. Full Story: Dynamic Business
4 Tips to Win With Content Marketing
This is a phrase you have probably heard hundreds of times as it pertains to marketing strategy. Full Story: Business 2 Community
How to Tap Into the Rise of Online Word of Mouth Marketing
Word of mouth marketing is by no means a new concept, and it’s one that lives on to this day. Consumers now have social media and online review sites as avenues to air out grievances or share pleasant experiences with a brand. Full Story: Business 2 Community
Authentic Stock Images and Video Can be Exactly What Your Marketing Needs
Business marketers can access high-quality stock graphics with iStock. Full Story: Entrepreneur
4 Steps to Assemble a Solid Content Library for B2B Content Marketing Efforts
Content marketing is an important aspect of any integrated marketing campaign. Full Story: Business 2 Community
5 Expert digital marketing tips
Do you know who your business’s customer personas are? These are the people who buy your product or service. Full Story: Business IT
What does the future of performance marketing look like?
If you go onto Amazon or Google Shopping and search for ‘camera’, the results tell an interesting story. Full Story: The Drum
Highlights From Google’s Marketing Livestream
Google Marketing Livestream 2021 featured marketing innovations in lead generation, audience insights, search image ads, customer data privacy and in-app content on YouTube and digital video. Full Story: CMSWire
5 Creative Video Marketing Tips for Small Businesses
One of the most challenging jobs for many small businesses all over the world is increasing its growth. Ful Story: Seekers Time
8 Ways to Drive Better Results From Your Product Launches
The number of products introduced each year in different markets around the world is vast. Full Story: Business 2 Community
Are you ready to break your marketing and do something better?
Break Sh!t – A Terminus Conference – brought together nine marketing experts to share one thing they would like every marketer to either stop doing – or break. Full Story: Diginomica
How to Increase Your Marketing Return On Investment Through Customization and Multiple Personas
Gone are the days of “one-size fits all” marketing. Full Story: Entrepreneur
What is a Content Creation Company?
In today’s world, companies cannot simply rely on the ‘quality’ of their product and service to stay relevant and memorable. Full Story: Business 2 Community
Without marketing and media exposure, a great idea is just a wink in the dark
Like most of my peers in the marketing industry, I get inventors and clever thinkers contacting me with something new they have developed. Full Story: The Media Online
How SMBs Can Build a Marketing Machine
Outsourced marketing can provide structure, automation, flexibility and room for growth for SMBs. Full Story: Channel Futures
Most Common Real Estate Marketing Mistakes And How To Avoid Them
Real estate agents have to become experts in marketing to connect with potential buyers and land sales. Full Story: Forbes
Social Marketing is Getting More Personal(ized)
The future of marketing involves engaging the power of influencers. Here’s how to do it. Full Story: Futurism
Seven B2B Sales Metrics That Can Help You Plan Your Marketing Strategy
Running a B2B business is challenging when your clients are few and your competition is plenty. Full Story: MarketingProfs
The essential guide to effective Facebook video ad campaigns
You’ve probably heard a lot lately about advertising tools and opportunities from trending platforms like Google Ads, Instagram Ads, or even TikTok Ads. Full Story: MultiBriefs
Gain the Benefits of Digital Marketing With These Tactics
Everyone talks about the benefits of digital marketing for success and every expert urges firms to add digital marketing to their arsenal of marketing efforts. Full Story: Business 2 Community
How to use customer reviews in pictures and video ads
Choosing the right content for your image and video ads can be difficult. What message will lead to consumers taking the opportunity to buy your product? Full Story: EIN News