Six Ways To Repurpose Content Marketing To Boost ROI
Seasoned marketers know that high-quality content is an important pillar of any well-rounded search engine optimization (SEO) strategy. Full Story: Forbes
Three Common Marketing Communication Mistakes — And How To Fix Them
Over the past year, we’ve all been inundated with messages. Full Story: Forbes
5 Psychological Principles You Need to Know Before Your Next Marketing Campaign
One, it explains the six psychological principles (or as he calls them, “weapons of persuasion”) which lead people to saying “yes” to requests. Full Story: Business 2 Community
Why Artificial Intelligence Is a Game-Changer for Your Post
When the pandemic first hit, businesses of all sizes scrambled to figure out how to both attract new customers in a virtual environment and create a digital shopping experience to meet their evolving expectations. Full Story: Inc. Magazine
Part of achieving success in business is establishing an effective marketing strategy for your company. Full Story: Forbes
Why Personalization Matters in Marketing
Marketing campaigns are either memorable or they are flops. There really is no in-between when you are talking about reaching customers. Full Story: NuWire Investor
Why And How To Leverage TikTok For Influencer Marketing
In 2020, TikTok rocked social media as users all around the world flocked to the novel video-sharing app for distraction and entertainment during the pandemic and user numbers increased. Full Story: Forbes
Everything You Think You Know About Influencer Marketing is Wrong
Once you have a more realistic understanding of influencer marketing, you can effectively add it to your overall marketing strategy – without expecting the impossible. Full Story: Business 2 Community
How technology has shaped multifamily marketing
Even before the pandemic forced everyone to digitally transform, we as an industry had committed to a marketing strategy that was customer- and content-centered. Full Story: Inman
Trends Are Your Friends: Video Responses Rule in Digital Marketing
When it comes to creating a digital marketing strategy, ignoring trends on social media is like passing “Go” in Monopoly and refusing to collect $200. Full Story: Business 2 Community
The Changing Landscape Of Digital Marketing
The digital revolution that has been sweeping over the world of retail and marketing continues to evolve, with sophisticated solutions emerging to address constantly changing consumer behavior. Full Story: Forbes
How Content Marketing Agencies Have Changed In 2021
Content marketing as an industry is continuously evolving. Full Story: Forbes
How do you solve a problem like… ageism in the marketing business?
In the push to create fairer workplaces in marketing and advertising, ageism is often the forgotten factor. Full Story: The Drum
How account-based marketing is moving beyond targeting to focus on experience
Adoption of account-based marketing (ABM) has soared in recent years, representing a significant step forward in terms of how B2B marketers identify and communicate with their prospects. Full Story: Campaign Asia
How To Avoid Rainbow-Washing In Your Pride Marketing Efforts
Rainbow logo: check. Here’s what else you should consider. Full Story: Entrepreneur
How to up your marketing game in a post-pandemic world
Regardless of what the past year or so has held for you personally, change has been a constant in all of our lives. Full Story: The Business Journals
This is why you need a marketing strategy for your business
Why do I need a marketing plan? – Do I create it just for the sake of having one? – Will I ever use it? Full Story: EIN News
Content Marketing Strategies To Promote A Brand
Strong content allows you to demonstrate to your customers who you are and what your brand stands for. Full Story: Press Release Network
The Future of Marketing: Digital Marketing as a Game Changer
There is no question that 2020 has been a pivotal year in history, but how it will affect the future largely remains to be seen. Full Story: Business 2 Community
How digital marketing impacts business growth
Technologies and the way we apply them keep changing constantly. Full Story: Techiexpert.com
Is TikTok Part of Your Marketing Plan?
Effects Tik Tok In the purchase decision, how is Tik Tok marketed in social networks? Full Story: The Daily Guardian
5 Critical Marketing Strategies for Product Promotions
These five strategies will help you put together product promotions that sell. Full Story: Entrepreneur
3 Marketing Pricing Strategies That Will Win You More Customers
Successful entrepreneurs are usually moving so quickly to get to the next big thing that they typically just come up with a price off the top of their head that they think sounds fair and run with that. Full Story: Entrepreneur
Eight Content Marketing Secrets To Successfully Promote A Brand
Content marketing is one of the most effective methods of gaining exposure for a brand and bringing potential customers into the sales funnel. Full Story: Forbes
Content marketing strategy: More than just content
Content marketing now plays a key role for any brand and in any industry. Full Story: Doxee
Four Marketing Tactics To Start Right Now To Prepare For Growth In The Coming Year
The International Monetary Fund stated in March 2021 that it anticipates 6% economic growth in 2021, an increase from previous forecasts. Full Story: Forbes
A Three-Point Agenda For Marketing Success In The Covid-19 Era
The past year, as the health crisis upended businesses, we saw markets struggle and consumers reach for their wallets less in many industries. Full Story: Forbes
Why Personalization Matters in Marketing
Marketing campaigns are either memorable or they are flops. There really is no in-between when you are talking about reaching customers. Full Story: NuWire Investor
Why And How To Leverage TikTok For Influencer Marketing
In 2020, TikTok rocked social media as users all around the world flocked to the novel video-sharing app for distraction and entertainment during the pandemic and user numbers increased. Full Story: Forbes
Everything You Think You Know About Influencer Marketing is Wrong
Once you have a more realistic understanding of influencer marketing, you can effectively add it to your overall marketing strategy – without expecting the impossible. Full Story: Business 2 Community
Five Worst Marketing Mistakes Businesses Make
For you to connect to the right people, get the right customers, and have everyone talking about your company, you need a strong marketing campaign. Full Story: Influencive
Are B2B and B2C marketing really any different?
Marketing to businesses is strategically no different from marketing to consumers, but using the same tactics for both won’t be effective. Full Story: Marketing Week
Three Tips For Nailing Your Midmarket Marketing Strategy
Getting the midmarket right is so important from a broader business perspective. Full Story: Forbes
Got Marketing? How Marketing Can Add More Value To Your Organization
I have a simple assessment that you can use to quickly understand whether you use true marketing at your company or not. Full Story: Forbes
What Should an Inbound Marketing Consultant Do?
Inbound marketing is not simply a copy-and-paste, one-size-fits-all way to generate business. Full Story: Business 2 Community
How a Little Marketing Push Can Equal a Big Revenue Bump
Do you know where your customers are? Full Story: Entrepreneur
5 Worst Marketing Mistakes Businesses Make
For you to connect to the right people, get the right customers, and have everyone talking about your company, you need a strong marketing campaign. Full Story: Influencive
How Remote Work is Reshaping Marketing Culture for the Better
Now that the United States is safely re-opening, organizations are navigating how to support employees as they return to the office – or choose to remain remote permanently. Full Story: Business 2 Community
Why online marketing is good for your business?
Online marketing was once only a new and distinct technique to market. It developed a new way of media through which to sell products and services. Full Story: Vents Magazine
Importance Of Influencer Marketing
Every business out there wants to succeed. They want the world to know about what they are selling and catch their attention. Full Story: Omega Underground