13 Expert Tips To Help Businesses Maintain Their Mobile Apps
Mobile devices and operating systems—as well as consumer habits—don’t exactly have long shelf lives, so releasing a mobile app isn’t the end of a process for a business; on the contrary, it’s just the beginning. Full Story: Forbes
How To Promote Your App With Video Content
It took you and your team at least months to go from just having a cool idea to creating your new app. Full Story: Customer Think
What is the difference between a Mobile App and Mobile Website?
If your business is in need of a mobile presence, you might have wondered about the differences between having a mobile app and a mobile website. Full Story: Techstory
Guide to mobile advertising: Types of ads and main platforms
With 73% of internet users expected to access the web solely through smartphones by 2025, mobile advertising is a top priority for marketers. Full Story: ClickZ
How to Nurture and Engage Shoppers with SMS Marketing
A strong SMS marketing strategy is more important than ever before. Full Story: Business 2 Community
In-app messaging: A great strategy to boost business during the age of COVID-19
As a marketer, you want to provide your customers and clients ease and agility when it comes to purchasing products and services from your brand during the COVID-19 crisis. Full Story: MultiBriefs Exclusive
The secrets of a great mobile ad experience
Disruption is nowadays one of those words that tends only to get used in a specific context: to describe the spectacle of established industries being helplessly feasted upon by some brutally simple digital innovation. Full Story: MobileMarketing Magazine
Mobile Marketing 101: What is App User Acquisition & How To Build an Effective Strategy
With the number of apps available increasing every day, it could feel like some publishers are drowning in the noise. Full Story: marketscreener.com
Top publishers share app install marketing trends
The meteoric growth in mobile app usage has bred major competition in the marketplace. Full Story: Mobile Marketing Magazine
App Commerce: How To Convert New Users To Super Customers With Human Marketing
The shutdown of physical stores in much of the world is opening new opportunities for e-commerce marketplaces and mobile apps that deliver value during times of difficulty. Full Story: Forbes
Apple Killed The IDFA. What Else Dies?
The Identifier for Advertisers that Apple created for iOS devices is now crippled: opt-in only with a scary warning about companies tracking you across apps and websites. Full Story: Forbes
Making sure your coupons deliver by leveraging mobile marketing
Retailers use coupons in a variety of ways — to attract new customers, to keep existing customers engaged, to introduce products and services, to reward past purchases. Full Story: Retail Customer Experience
Thought You Knew Mobile Ad Fraud? Think Again
A lot of marketers are still happily buying digital ads on mobile devices, oblivious to the multi-faceted fraud that is occurring. Full Story: Forbes
Which Mobile Marketing Works Best: SMS Marketing or Email Marketing?
When we talk about business marketing, we have a wide ground to cover. Full Story: TechFunnel
5 Mobile Strategies to Boost Engagement in 2020
The digital marketing landscape has shifted and mobile is easily a top platform that marketers need to focus on. Full Story: Business 2 Community
The 21 top mobile app design companies of 2020
These developers can help businesses build engaging apps that result in high interaction levels from users, DesignRush found. Full Story: TechRepublic
Mobile app marketing trends that are here to stay in the post-COVID-19 world
People are getting attached to applications that swiftly, and smartly, solve their problems. This, by and large, can evolve into a gold mine for app marketers. Full Story: YourStory.com
The 21 top mobile app design companies of 2020
These developers can help businesses build engaging apps that result in high interaction levels from users, DesignRush found. Full Story: TechRepublic
3 Powerful Ways to Slash Mobile App Security Costs
The economic impact of COVID-19 has forced many companies to pursue a variety of cost controls across the business. Full Story: CIO
Why Google and Apple Stores Had a Covid-19 App With Ads
When users open the Contact Tracing app on their phones, they expect to see an alert saying where they were exposed to the new coronavirus. Full Story: marketscreener.com