8 steps to creating a social media strategy for your small business

There are many benefits to having a social presence as a small business, from engaging with customers to increasing sales and boosting your reputation. Full Story: Small Business

How To Use Social Media To Promote Your Product

One of the crucial factors that can make or break a product promotion is its social media presence. Full Story: Forbes

Social Media Marketing Tips for Local Businesses in 2020

Wanna boost your local business on social media and increase your sales? Full Story: Techstory

How to Market a Small Business on Social Media in 2020

Small business owners are constantly being told that social media is a marketing dream that can get them thousands of customers. Full Story: ChartAttack

How to Curate Social Media Content Like a Professional

With increased competition and ever-changing algorithms that reward brands receiving high engagement, the ability to give your audience exciting and relevant social media content is more important than ever. Full Story: Business 2 Community

Social Media as a Sustainability Tool

Social media benefits all parts of your business. Yes, we can all agree it’s more work but what better way to connect with customers directly?  Full Story: Business 2 Community

10 Ways to Increase Your Social Media Reach and Engagement

While most brands now accept that they need to have a social media presence, many still struggle to know how to maximize social platforms for awareness and promotion. Full Story: Social Media Today

Should Social Media Platforms Be Regulated?

Yes, they should be. The more difficult question is how to do this effectively while differentiating between their various forms. Full Story: Forbes

3 Reasons Why Social Media Isn’t Working for Your Business

If I had a dollar for every time I’ve overheard this sitting in a coffee shop or restaurant – well, I’d probably have an extra $100 dollars in my bank account or more. Full Story: Social Media Today

How To Get The Most Out Of Your Brand’s Social Media Campaign

Social media allows brands to interact with their audience on a platform where they are already engaged. Full Story: Forbes

5 Tips for Winning with Influencer Marketing

For small and even medium-sized businesses the use of social media influencers is still a relatively new area of marketing. Full Story: Customer Think

Reddit Marketing – What You Need to Know

When it comes to Social Media marketing, there is an unexpected and often overlooked platform … Reddit Marketing. Full Story: Business 2 Community

How to Use Bad Social Media Advice to Your Advantage

There is nothing wrong with eyeing another business’ style, especially when you’re first starting out or refreshing your own brand. Full Story: Business 2 Community

When To Use Social Media And When To Use Search Engine Marketing

Social media and search engine marketing (SEM) are the two predominant forms of advertising that dominate the online marketing space. Full Story: Forbes

Five emerging social media platforms that marketers should know about

With a whopping 3 billion users, social media has taken over all aspects of our lives — especially digital marketing. Full Story: Media Update

How to Start Using Screen Recorded Videos on Social Media

People love visual marketing. In today’s social media-centric world, great visual content can make a huge difference in your marketing campaign. Full Story: Business 2 Community

How to Make the 2020 Social Algorithm Changes Work in Your Favor

The algorithm can seem intimidating at times to those outside the social media industry, but it is important to remember that the overall purpose of the algorithm is to continually seek ways to improve the user experience. Full Story: MarTech Advisor

Social media marketing vendor uses sentiment analysis

Falcon.io sells a social media marketing platform that covers basic needs for creating, planning and measuring content. Full Story: TechTarget

Six Tips For Reaching More Customers On Social Media With Video

With over 100 million hours of video watched on Facebook daily, video is clearly the preferred medium for content today. Full Story: Forbes

Tiktok Provides Option to Upload Content via Desktop

This could be handy for digital marketers looking to make use or rising video app TikTok. Full Story: Social Media Today