4 Elements to Include in Your Digital Branding Strategy
Many cleaning contractors are now successfully marketing their services using digital marketing techniques. Full Story: CMM
BRANDING IS MORE THAN JUST A LOGO
Having spoken with hundreds of business owners over my career, I know that most business owners give little thought to their brand or brand strategy when they first start their business. Full Story: Builder Magazine
How To Build a Successful Personal Brand In Six Simple Steps
Branding your business is common, but today, branding yourself personally is also very important. Full Story: Forbes
Why Brands Are Shifting To Direct-To-Consumer Marketing
The past few years have seen a dramatic uptick in the number of direct-to-consumer (D2C) brands. Full Story: Forbes
The Unwritten Rules of Naming Your Business
You may not know it, but your industry has unwritten rules when it comes to business names. Find out what yours might be so you can craft a name that resonates with your customers. Full Story: Entrepreneur
The psychology of consistency and its role in branding
With the fast-paced lives we lead today, consistency provides a sense of comfort that we strive for. Full Story: The Media Online
How This Top Marketer Utilizes These 3 Core Branding Principles To Drive Consumer Engagement
The concept of branding dates back to close to 5,000 years ago when Egyptians branded their livestock. Throughout each century, the strategy of branding has evolved. Full Story: Forbes
The Secret To Building A Strong Brand
Brands operate at an enterprise level, so efforts to rebrand require an integrated approach, grounded in research and executed across the entire organization. Full Story: Forbes
What’s the Best Way to Go… Brand Myself or Brand a Business Name?
This is an age-old question and one I’ve even faced myself. Personally I think both options have their good points, and both have their bad points as well. Full Story: Business 2 Community
How building a brand personality helped us up our startup game
What’s in a brand? It’s fundamentally so intangible but yet might just be the single most vital thing that draws loyalty and success for a business. Full Story: e27