Verizon launches Yahoo Mobile phone service
Verizon is launching a Yahoo-branded mobile phone service called Yahoo Mobile in an attempt to use consumers’ total apathy toward familiarity with the Yahoo brand to kickstart a new wireless provider. Full Story: The Verge
Mobile apps can help business leaders get real-time IoT data on the go
Encouraging app development within your enterprise can help your staff get faster analytics and better information at their fingertips. Full Story: TechRepublic
3 Reasons T-Mobile Shareholders Have a Lot to Look Forward to This Year
While the coronavirus is likely to severely affect all sorts of travel-related stocks, as well as companies that offer group gatherings, “stay-at-home” stocks with products and services consumers need won’t be as affected. Full Story: Motley Fool
Success in Mobile Commerce Requires a Mobile-specific Strategy
Having a distinct mobile ecommerce strategy is often what separates high-performing sites from mediocre ones. Full Story: Practical Ecommerce
What’s coming for mobile communications in 2020 and beyond?
Think the past 10 years have brought a lot of change in mobile marketing? Full Story: MobileMarketing Magazine
How will ads in iOS push notifications change mobile marketing?
It represents a big opportunity for some publishers but proceed with caution. Full Story: Marketing Land
Alipay Launches Strategy For Massive Digital Evolution In China
Alipay, the biggest payment platform worldwide, is aiming to solidify its position in China. Full Story: pymnts.com
The role of renewable energy in T-Mobile’s business strategy
Sustainability is becoming a core focus of global businesses, both to ensure that companies minimize their environmental impact and also to benefit long-term growth. Full Story: Retail Dive
Marketers look to reap benefits of Apple’s new push notification ad rules
Apple updated its App Store guidelines earlier this month to allow app publishers to send ads and promotions in push notifications to users who have explicitly opted in to receive them. Full Story: Digiday
Could mobile operators beat big tech at the data-driven marketing game?
Telecoms operators could compete effectively with big tech in the space of people-based, data-driven targeted marketing. Full Story: Business Day
10 Ways to Evaluate Text Message Marketing Solutions for Retailers
With so many product options available, it’s easy to be overwhelmed. On the surface, these options may look alike, but when you take a closer look, you’ll find some key differences. Full Story: Grit Daily
Bring Success to Your Business with a Profitable Mobile App
Today mobile apps are the best way to serve customer’s needs in day to day tasks. In the current market, your presence of mobile apps guarantees to contribute in creating brand recognition. Full Story: WhaTech
Content versus context: Which one really matters more for mobile advertisers?
As consumers become increasingly comfortable making in-app purchases while on their mobiles, there can be little doubt that mobile will continue to be the backbone of online advertising. Full Story: Marketing Tech
Two-Way Texting: The Simple, Effective Way to Reduce Radiology Revenue Loss
Radiology departments tend to have some of the most advanced and effective technology in a hospital. Full Story: Diagnostic Imaging
Google Search will make mobile-first indexing the default by September
For a while now, Google has been working on making mobile-first indexing the default behavior of its search engine. Full Story: TechCrunch
Master the basics of mobile marketing with Adjust
Paid marketing is evolving, and it’s your job to keep up. Full Story: Marketing Interactive
With the growing importance of marketing for any business or service, marketers can introduce following trends for best results. Full Story: Industry Global News 24
Apple App Store puts dating apps on notice, allows marketing notifications
Apple is often accused of exercising an iron grip on its App Store but few iPhone and iPad users will probably argue that it is mostly a positive experience for them. Full Story: SlashGear
Love’s Connect App Now Offers Exclusive Mobile Deals
Love’s Travel Stops & Country Stores updated its Love’s Connect mobile app to offer more exclusive deals on its food and beverage offers. Full Story: CSNews Online
Mobile-ordering exec: ‘Third-party delivery doesn’t have to be so pricey’
Imagine partnering with a third-party delivery platform and only giving them 2% to 3% of each order. Full Story: Fast Casual