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SOCIAL MEDIA

Integrated Marketing Platform | Daily Update – January 16th, 2020

20 Predictions for Social Media Marketing in 2020

It’s that time of the year once again, when all of the kids are writing down their Christmas lists, and all of the adults are jotting down their new year’s resolutions. Full Story: Social Media Today

Snapchat Publishes New Guide for Auto Marketers on the Platform

And Snapchat might actually be the best platform for this exact purpose. Full Story: Social Media Today

Social Media trends to watch out for in 2020

2019 was another exciting year for social media, as the introduction of new algorithms and platform features – combined with the growth in more niche channels – continued to change how consumers engage with brands online. Full Story: Elite Business Magazine

How to Improve Social Media Content: What, When, and Where to Post

How often should I post on social? How many pieces of content should I share on Twitter? What should I put on my LinkedIn company page? Full Story: Skyword

Integrated Marketing Platform | Daily Update – January 15th, 2020

Valuable Marketing Metrics For Social Media Success

If you want to know how to improve your content marketing strategy, open your eyes and take advantage of the valuable marketing metrics you have at your fingertips. Full Story: Business 2 Community

Digital Advertising and What’s Best For You?

Are there multiple types of digital advertising and marketing? Full Story: Droidmen

Social Media Apps Facebook and Instagram Gets Down For Many Users

Much the same as you may feel after your third aiding of turkey and stuffing: they were down, however not exactly out. Full Story: The Digital Wise

A Better Social Media World Is Waiting for Us

Though we talk about reforming and regulating it, “fixing” it, those of us who grew up on the internet know there’s no such thing as a social network that lasts forever. Full Story: The New York Times

Integrated Marketing Platform | Daily Update – January 14th, 2020

How Augmented Reality Can Boost Social Media Marketing

While Google Glass didn’t catch on and people aren’t sitting at home with augmented reality goggles on just yet, augmented reality (AR) is making its way into social media. Full Story: Forbes

As Social Media Evolves, Do Marketers Need to Jump on New Platforms Like TikTok?

When a new platform like TikTok comes around, plenty of people get drawn to the new medium and marketers follow suit, without always thinking about whether that’s in the best interest of their brands. Full Story: Entrepreneur

How to Succeed in Personal Branding on Social Media

Social media is like a blank canvas for both personal and work life. Full Story: Business 2 Community

Gen Z is reinventing social media marketing

As Gen Z consumers show unique online behaviour, brands should evolve their marketing strategies and reconsider platforms to reach younger audiences. Full Story: Vogue Business

Integrated Marketing Platform | Daily Update – January 13th, 2020

Is social media a good small business communication tool?

Digital channels have completely changed the way businesses operate today. Branded websites, mobile apps, social media handles: Full Story: AZ Big Media

7 Emerging Social Media Marketing Trends to Watch

Social media marketing is never dull. Marketers face a raft of choices and challenges, including choosing which metrics to watch to gauge the success of their campaigns, deciding where to allocate resources and more. Full Story: CMSWire

Social media 2020: The top features, formats and trends to get familiar with this year

Video, machine learning, and shoppable posts are among the top trends to look out for in 2020. Full Story: Marketing Land

What To Consider For Generation-Based Social Media Marketing

Most marketing messages aren’t cross-generational, meaning that an ad that may resonate with one generation could be lost on another. Full Story: Forbes

Integrated Marketing Platform | Daily Update – January 10th, 2020

7 of the Best Social Media Tools for Agencies

Picking tools for a digital marketing agency can be tricky: you need something efficient that will suit multiple clients with different needs and at the same time won’t deplete your marketing budget completely. Full Story: Business 2 Community

Here’s How to Make Stunning Social Media Videos (Without Being a Tech Wiz)

Video content is king, but you don’t have to be a technology expert to create it. Full Story: Entrepreneur

8 Ways to Use Social Media for the Success of Your Business

Social media is a key channel through which you can stay in direct contact with your customers. Here’s how to use it to grow your business successfully. Full Story: Business.com

How to Craft a 2020 Social Media Strategy that Cuts Through the Noise

The benefits of growing a social media following are endless: more potential leads, the opportunity to land sponsorships and brand deals, and credibility. Full Story: Forbes

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