Having set guidelines for the design of marketing materials means that your business can easily and quickly communicate its expectations for branding and style. Full Story: Real Business
The Six Pitfalls of Bad Branding
randing doesn’t just happen. It’s like every other business asset you’ve created. It takes time, effort and thoughtful action. Full Story: TSNN
Top 10 Timeless Branding Terms
What branding terms inspire your employees, customers, and fans? Do your employees know and understand your brand promise? Do you customers and fans embrace your brand personality? Who are your brand ambassadors? Full Story: Business 2 Community
5 Ways To Define Your Brand Undertone
When I work with a company founder to define their personal brand—we talk a lot about the undertone of their brand. Full Story: Forbes
Why Your Personal Leadership Brand Matters And How To Improve It
The Covid-19 pandemic has been a litmus test for leadership across the world. Full Story: Forbes
Here’s why brand purpose might not be for you
Brand purpose has become one of the hottest topics in today’s marketing world, but is all this focus and hype justified? Full Story: The Drum
5 things to consider when naming a brand
Brand naming is a creative exercise, but there is a generally accepted process for finding good, available brand names. Full Story: Bizcommunity
7 branding essentials for eCommerce site owners
If you can get these branding essentials right it should help improve your chances of growing your business online. Full Story: KnowTechie
What are the types of graphic design?
You may have an image in your mind of what a graphic designer does, and it may be quite limited in scope. Full Story: TechBullion
The pandemic put millions of Americans out of work and forced millions more to learn, not just how to manage money, but also how to make more money. Full Story: CustomerThink